Building in Public: Bonding Health, PKJ Coaching
When you’re building something that hasn’t been done before, the best way forward is to share the process in real time. That’s the philosophy behind how we’re growing Bonding Health and PKJ Coaching. We’re not hiding our learnings. We’re building in public so that other founders, creators, and parents can take the shortcuts we didn’t have — spending less time stuck and more time succeeding.
This journal is a snapshot of what we’re building, what we’ve learned so far, and what’s coming next.
💡 Emotional Relief That Feels Fun
At the core of Bonding Health is one promise: instant emotional relief. But relief doesn’t need to feel clinical, heavy, or sterile. We’re redesigning our Qiks — our 60-second interventions — to be fun, guided experiences that ADHD parents and adults actually enjoy doing.
Instead of staring at a wall of text or white noise meditation, we’re experimenting with:
🎶 Background music to engage emotions.
🌌 Visual animations to keep ADHD brains stimulated.
🔄 Smooth transitions to create flow instead of friction.
The goal: make emotional regulation feel like something you look forward to, not another “task” on the list.
🎥 TikTok: 3 Seconds or Dead
One of the fastest lessons we’ve learned is this: if your TikTok doesn’t hook in the first 3 seconds, it’s over.
That means experimenting with:
Bold opening lines.
Pattern-interrupt visuals.
Relatable ADHD moments that stop the scroll.
We’re not trying to be polished or perfect — we’re showing Bonding Health’s real journey, from app development to emotional relief experiments, to connect with the exact people who need this.
🎶 Enhancing Qiks
Our Qiks are the soul of the Bonding Health app. They’re micro-interventions designed for ADHD parents, teachers, and adults who don’t have 20 minutes to meditate.
What we’re adding next:
Background music to regulate mood faster.
Simple but immersive visualizers (like breathing balls, flowing shapes, or calming gradients).
Smoother transitions so the whole experience feels like a journey instead of a quick stop.
We want our Qiks to be so engaging that they compete with scrolling TikTok itself.
📲 Launching SMS + Android
Two major launches are on the horizon:
SMS Delivery
You’ll soon be able to text “RESET” and get a dopamine reset exercise in less than 60 seconds.
Emotional regulation at your fingertips, no app open required.
Android App
Our most requested feature.
This launch means millions more families worldwide will finally have access.
We’re not just building an app — we’re building an ecosystem of access points for emotional regulation.
🔍 Learning Technical ASO + SEO (Before Hiring)
Most startups outsource app store optimization and SEO too early. We’re doing the opposite.
We’re digging in ourselves to learn:
How metadata and keywords drive App Store ranking.
How to optimize for long-tail SEO keywords like “ADHD dopamine reset” and “instant emotional relief.”
How technical fixes (site speed, schema markup, backlink strategy) change traffic patterns.
Why? Because we want to understand the mechanics before we raise overhead. When we do hire or partner later, we’ll know exactly what works and what doesn’t.
And by sharing this process, we hope to give future entrepreneurs the playbook we wish we had.
🌱 PKJ Coaching: Holistic AI Search Engine
At PKJ Coaching, we’re incubating something new: a holistic-only LLM search engine.
Most AI systems today are trained on Western medicine sources. That leaves out entire bodies of wisdom — Ayurvedic medicine, Traditional Chinese Medicine, herbalism, and other alternative approaches.
We believe people deserve more than one perspective when it comes to their health. This fall, we’ll launch an AI tool that gives people a safe, reliable way to access holistic insights — not as a replacement for Western care, but as a complement.
🎁 Why We Share This
Every update here is about more than just Bonding Health or PKJ Coaching. It’s about paying it forward.
We’ve learned that the more transparent we are, the more we:
Build trust with our community.
Attract people who believe in our mission.
Help future founders skip wasted cycles.
The faster we share, the faster others can succeed.
❓ Frequently Asked Questions
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Qiks are Bonding Health’s micro-interventions — short, guided experiences designed to provide instant emotional relief in under 60 seconds. -
Because ADHD parents and young adults live on TikTok, and because video storytelling is the fastest way to show how Bonding Health works in real life.
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Not everyone wants to open an app in a moment of stress. SMS lets people text a keyword and get a reset instantly, lowering friction.
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We’re in final testing now. The launch will roll out later this year, bringing Bonding Health to millions more families.
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ASO = App Store Optimization. It’s how you rank higher in app store searches. The better our ASO, the easier it is for people to discover Bonding Health when they search for ADHD or emotional relief tools.
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Because most AI is biased toward Western medicine. Our LLM search will give users access to Ayurvedic, TCM, and alternative perspectives that are often missing from mainstream care.
Download Bonding Health V4 on the App Store.
Follow @pkj_coaching on Instagram for updates.
Share Bonding Health with parents, teachers, or anyone who needs emotional relief.
🌟 Final Thoughts
We’re learning every day — about what works, what doesn’t, and how to get emotional relief into as many hands as possible. From TikTok videos to dopamine resets, from SEO experiments to holistic AI — we’re building in public because we believe the journey matters as much as the outcome.
And if you’re reading this, you’re part of that journey.
Onward,
Pen
